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The Dutch foodservice market continues to grow, but consumers are making more conscious choices and expect greater quality and value from their dining experiences. According to the FSIN Food500 2026, successful hospitality businesses are setting themselves apart by investing in guest experience, quality and a strong concept. Premium tea fits perfectly with this trend and can contribute to an enhanced guest experience, higher customer appreciation and increased average spend per guest.

Homemade iced tea is an ideal seasonal special for the hospitality industry: refreshing, distinctive, and highly profitable. By transforming high‑quality tea into iced tea, such as the Cherry Citrus Iced Tea, you create a premium drink with a low cost price and high experiential value. This perfectly meets the growing demand for conscious, alcohol‑free and flavourful alternatives.

Homemade iced tea is an ideal seasonal special for the hospitality industry: refreshing, distinctive, and highly profitable. By transforming high‑quality tea into iced tea, such as the Cherry Citrus Iced Tea, you create a premium drink with a low cost price and high experiential value. This perfectly meets the growing demand for conscious, alcohol‑free and flavourful alternatives.

Bradley’s Favourites introduces a refreshed, colourful and sustainable Fairtrade tea concept for the hospitality industry. The assortment offers both popular and surprising tea flavours, complemented by stylish FSC‑certified bamboo presentations ideal for restaurants, cafés and hotels looking to elevate their tea experience.

Discover the Bradley’s Tea Calendar, developed in collaboration with the leading flavour expert in hospitality: Monin. This inspiring calendar is packed with unique tea and drink recipes that give your menu a creative boost while increasing your revenue.

Bradley’s, part of Axxent Masters in Tea, is B Corp certified. Read all about the B Corp movement in this blog.

As a hospitality professional, you understand the importance of providing your guests with the best quality and experience. That’s why we’d love to introduce you to the benefits of organic tea and share more about our favourite Bradley’s Organic range.

This Golden Chai tea is packaged in festive gold and, of course, features the number 35. The blend is full of spices like cinnamon and cardamon, with a delicious hint of vanilla. The perfect flavor for the winter season! This tea is also perfect for making fresh Chai Latte for your guests.

Distinctive tea is important for any hospitality establishment. After all, guests expect a unique experience when they are out. Bradley's responds to this by supplying its quality teas exclusively to the hospitality industry. Each range has its own attractively designed packaging, which provides a unique presentation. This encourages guests to order tea more often. Very important, because tea is one of the biggest margin makers in the hospitality industry.